14March 2016, Shenzhen, China – ZTE Corporation (0763.HK / 000063.SZ), a major international provider of telecommunications, enterprise and consumer technology solutions for the Mobile Internet, today announced that at CeBIT 2016 (14-18 March), it focused on the theme of ‘Enabler@M-ICT’ by showcasing its smart city ICT solution based on new technologies, such as big data and IoT. The key features of the solution were integrated into a live interactive experience, allowing visitors to see and enjoy the changes and value brought by the Mobile Internet to our daily work and life.

‘Cool’ technology delivering an M-ICT revolution

The rapid development and application of IoT and cloud computing means we are entering an M-ICT era, of mobile interconnection of all things and transboundary integration. In the near future, big data generated by the IoT will bring dramatic changes in the way cities and enterprises operate and on people's work and personal lives.

ZTE is determined to be an enabler of the M-ICT era, which uses information to create value and helps customers gain benefits from information collection, distribution, processing, storage, transmission, and consumption of the flow of information, complementing the development needs of the new era. These new sources of value aim to make cities more beautiful, make enterprises more efficient, and make life more convenient.

At CeBIT, ZTE demonstrated a comprehensive smart city to a global professional audience and shared its mature and overarching smart city solution, which consisted of an emergency management system based on big data and a multi-system coupling mechanism; a city-level data operation platform; a smart city big data security platform; IoT systems (such as LoRa-based intelligent meter reading and assets management system); smart education, smart transportation, smart community, smart home, smart wearables, and more. In the broadband exhibition area, ZTE, together with several of its European partners, exhibited next generation wireless and NPON 2 products, such as ultra-broadband 400G core routers and Pre5G from the perspective of basic network ultra-broadband, interconnected collaboration, and operation and maintenance service. It is worth mentioning that ZTE Pre5G massive multiple-input multiple-output (MIMO) recently won the "Best Mobile Technology Breakthrough Award" at Mobile World Congress in Barcelona, Spain.

In addition, ZTE’s innovative presentation at CeBIT created a more immersive experience for visitors by simplifying the operation procedures of man-to-machine interaction from a user perspective and integrating social networking and sharing elements. In the interconnection and collaboration exhibition area, two clients from different regions ordered from a bar simultaneously, and watched an entertaining performance from a professional bartender online. Furthermore, the two customers could interact in real-time online with each other and the bartender. In the smart city exhibition area, the key features of ZTE’s smart city solution were presented as a fairground game and the players’ scores were shared and ranked on WeChat and Facebook.

ICT transformation experience from summit dialogue

A complicated ICT industry solution can only be virtually-presented efficiently to an audience if it is based on a deep understanding of the industry as well as extensive and successful practical experience.

By virtue of more than 30 years of experience in the communications industry and a deep understanding of customer demands, ZTE has been able to provide customers with 50 integrated cross-scenario solutions and more than 100 industry-oriented mature sub-solutions among the energy, transportation, government, public utilities (including health care and education), finance, and Internet industries.

Pang Shengqing, Senior Vice President of ZTE, said that CeBIT is the world's biggest show for consumer electronic products, a gathering of the world's most cutting-edge products and technologies, and also an excellent platform for global industry experts and elites to exchange their successful experience and discuss industry development. ZTE fully participated in the CeBIT Global Conference 2016 (CGC 2016); shared its ideas for the M-ICT era and successful experiences in aiding the transformation of traditional enterprises, and sought to cooperate with more leading global enterprises for a healthy industry ecosystem, and to provide more economic and efficient ICT transformation and upgrade solutions for global customers.

During the event, ZTE delivered keynote speeches at the CGC 2016 focused on how to construct a smart city, how to cope with challenges in public security through the use of ICT technology, and discussed the industry’s development of innovative smart home business models.