ZTE unveils next-generation 4K AI flagship set-top box, redefining home entertainment and interaction

• ZTE has launched its next-generation 4K AI flagship set-top box (STB), seamlessly integrating STB and soundbar functionalities to deliver an unprecedented user experience
• The 4K AI flagship STB combines audio-visual capabilities, AI processing power, and smart home control into a single device, enhancing three key home scenarios while helping operators accelerate business growth and increase user engagement

Amsterdam, Netherlands, 13 September 2024 - ZTE Corporation (0763.HK / 000063.SZ), a global leading provider of integrated information and communication technology solutions, has announced the launch of its next-generation 4K AI flagship set-top box (STB) at the 2024 IBC Show. This innovative product seamlessly integrates STB and soundbar functionalities, combining traditional STB capabilities with advanced computing power and intelligent control. Designed to be the new multi-ecosystem "living room favorite", it expands various application scenarios and provides a transformative home entertainment experience that helps operators grow their business while boosting user engagement. 

Powered by the advanced S905X5 SoC (System on Chip), the 4K AI flagship STB features a high-performance processor capable of delivering up to 40,000 DMIPS (Dhrystone Million Instructions Per Second). This translates to a 67% increase in processing speed and a 50% reduction in power consumption compared to previous models, ensuring top-tier performance while minimizing energy use. The device seamlessly integrates audio-visual capabilities, AI processing, and smart home control, enhancing three key home scenarios: 

As Entertainment Hub

The integrated smart speaker features the STB cleverly embedded in the main soundbar. It includes four built-in speakers and two external accessory speakers that can be flexibly positioned around the room. Together, they form a surround sound network, delivering an immersive, cinema-quality audio experience.

As Computing Center

Equipped with a 4 TOPS NPU, it supports customizable voice interaction assistants powered by digital human technology. It also connects to external cameras, enabling additional applications such as gesture-based gaming, home fitness and other interactive experiences.

As Smart Control Center

Featuring a dual-microphone array and full support for Matter over Thread, it enables seamless IoT control and interaction across brands and protocols. It serves as the central hub for managing a smart home ecosystem.

As a global leader in home media terminals, ZTE is committed to developing and delivering high-quality products. Moving forward, ZTE will continue to deepen its collaborations with global operators, innovating new product solutions to create premium home terminals and build a smarter future for homes across the globe.