One of the world´s fastest growing telecommunications companies, ZTE Corporation of China, is underlining its commitment to the rapidly-expanding Eastern European market place with the opening of a new regional headquarters.

In addition, ZTE, China´s largest telecommunications manufacturer and wireless solutions provider, will next week embark on a European roadshow that will take the Corporation´s technology to ten countries over the next four months, including the Czech Republic, Poland, Hungary, Romania, Greece and Turkey.  On display will be ZTE´s advanced wireless technology and solutions for the UMTS 3G era, including the Corporation´s industry-leading 3G UMTS R4 based V3 "One-Stop" solutions, innovative 3G UMTS & Next Generation Network Converged solutions. In addition, a wide range of 3G UMTS profitable and colorful services will be demonstrated at the same time.

"Eastern Europe is one of the most important markets to ZTE and we are committed to enhancing our position and promoting our brand value in this market," said Mr. Guo Jun, general manager of ZTE Eastern Europe.  "Our new headquarters will enable us to improve our capabilities for strong local support and to provide rather  more satisfactory services to our customers in this region.

"At present, ZTE´s strategy in Eastern Europe is totally focussed on localisation. Aiming to hit this target, we will work more closely with local partners, recruit more local employees and set up regional centres for R&D and after-sale services," he added.

ZTE has established 14 offices in Europe, including its new Eastern European headquarters in Istanbul, Turkey. Earlier this month, ZTE announced that it is to become a global supplier of ADSL equipment to France Telecom, which boasts 118.6 million customers worldwide.  The announcement follows a partnership agreement between France Telecom and China Telecom, under which the two companies have launched a joint call for purchasing ADSL products. 
 
ZTE Corporation has already made a series of significant steps into the European market consecutively in 2005: In February, ZTE announced an agreement with Alcatel that will see ZTE´s CDMA radio access portfolio integrated into Alcatel´s CDMA end-to-end solutions; in January, ZTE signed a research and development Memorandum of Understanding (MoU) with Portugal Telecom and won a contract to supply Skylink, Russia´s largest CDMA operator, with an advanced CDMA network for Murmansk.

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